Havana, 4 May. - The Cubanacan Group presented its campaign to highlight the cultural and national wealth of the Cuba destination and its new online trading platform within the scope of the International Tourism Fair, FITCuba 2023.
Yaima Suárez, vice president of marketing of the company, said that the campaign Do Real, Do It Only reflects the philosophy of Cubanacan as a facilitator of an integrated experience to your destiny.
The Group overflows the framework of hotels and becomes a door to share with Cuban culture, history, nature and society, she said during the presentation in the historic-military park Morro Cabaña.
She also noted that this vision of the campaign is complemented by the trade platform, in partnership with the Guajiritos SRL, and whose site facilitates access to hotels, restaurants and cabarets.
Suárez also mentioned that the Group, 35 years old, is engaged in an effort to promote the recovery of tourism in the Antillean nation.
Cubanacan has 117 hotels, and 17 thousand rooms, focused on sun and beach modalities, culture and heritage, and nature; also has specialized services that include diving, sport fishing and bird watching.
FITCuba 2023 will take place until 5 May and is dedicated on this occasion to Culture and Heritage linked to tourist destinations. (Text and photo: ACN)